Paper Giant

NewslettersMay 25th, 2021

PG #82: Think strategically by thinking fractally

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An illustration of fractals by Hope Lumbsden-Barry. The is a big red triangle, two windows and a plant and two small characters that play with the scale of what you are looking at.

Illustration by Hope Lumbsden-Barry


We don’t have an intro piece for you this week, but we hope you enjoy the contributions below – Emily’s thoughts on how fractals play out in human social systems, Jess’s appreciation for a great Out of Office email, and an artwork that should get any UI designer thinking about how they incorporate name fields.


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Each month, our team share their thoughts on design-related topics, reflect on current social issues and share what’s happening in and out of the studio. We'll also include an invitation to our monthly meet up, Office Hours. We'd love you to join us.

Three paper airplanes flying through the air into people's inboxes.
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We pay our respects to the traditional custodians of the lands on which we live and work, and to the traditional custodians of the lands and waters which we may visit upon in our work. We acknowledge their elders past and present. Indigenous sovereignty has never been ceded. It always was, and always will be Aboriginal land.

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Paper Giant is a proudly inclusive organisation and an ally of the LGBTIQ+ community.